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SXO

SXO – A Way to Get More Leads from Google

You have a great offer, and customers find their way to your website, but they quickly disappear without making inquiries or purchases? That’s a sign it’s time for SXO – the combination of SEO and UX that will not only make your site visible on Google but also effectively turn visitors into customers.

What is SXO?

Simply put, SXO (Search Experience Optimization) is a blend of SEO (ensuring your website is visible on Google) and a refined user journey (UX). In other words, we make sure that not only do customers find your business online, but they also like it from the very first click.

Why is SXO so important today?

  • You make better use of your traffic. It’s not just about the number of visits but how many of those visitors actually make a purchase or fill out a form.
  • You stand out on Google. Search algorithms favor websites that are both valuable and user-friendly.
  • You increase conversions. Well-designed and conveniently placed contact forms significantly boost the chances that users won’t abandon the process halfway through and will ultimately leave their contact details.
  • You stay in users’ minds. A website designed with the audience in mind creates a pleasant experience, and good impressions last longer, encouraging visitors to return.

What do we do to optimize SEO and enhance user experience?

  1. We analyze your website like detectives
    We look for what’s blocking visibility on Google and what makes it difficult for users to navigate your site.
  2. We optimize step by step
    We improve loading speed, adjust the layout of subpages, and refine content—all to ensure that customers can easily find key information.
  3. We turn the user journey into an adventure
    We ensure that every click makes sense and leads to a goal—whether it’s a purchase, registration, or filling out a survey.
  4. We continuously monitor results
    We analyze visitor behavior and make real-time adjustments to improve anything that’s not working well enough.

Sounds good?
If you want customers not only to visit your website but also to spend their money (or leave their contact details), then SXO is for you. Get in touch with us, and we’ll show you how a successful combination of search engine optimization and best UX practices looks.

After all, it’s not just about being online but how you present yourself there. Let’s start your SXO journey and turn casual visitors into engaged customers!

 

What will you gain with Search Experience Optimization?

  1. Visibility on Google – but the right kind
    With a well-planned SXO strategy, your site climbs higher in search results. What does that mean for you? More clicks and, more importantly, higher-quality traffic.
  2. Increased conversions
    When users don’t get lost on your site, they make decisions faster. They stay with you and are more likely to buy, fill out a form, or take other desired actions.
  3. Lower bounce rate
    Well-designed subpages and clear messaging ensure that visitors don’t leave after just a few seconds but explore further and take action.
  4. A better user experience (UX)
    A structured layout, fast-loading pages, and clear buttons mean less frustration and a more enjoyable browsing experience. Satisfied users are more likely to recommend your offer to friends.
  5. Customer trust and loyalty
    A professional, intuitive website creates the impression that your company knows what it’s doing. And from there, it’s just a short step to turning users into loyal customers and even brand ambassadors.

In short: SXO isn’t just a buzzword—it’s real growth for your business.

Higher sales, better user relationships, and a stronger online presence are just a few of the benefits you can achieve by investing in the optimization that combines SEO and UX.

Interested in generating more and better leads with Search Experience Optimization?

Contact us!